In the ongoing discourse on Moroccan blueberry exports, EastFruit highlights a substantial surge in shipments to Saudi Arabia. In the current marketing year (July to June), Morocco has doubled its blueberry exports to Saudi Arabia, emerging as the primary supplier.
During the MY 2022/23, Morocco exported 480 tons of fresh blueberries to Saudi Arabia, a remarkable increase from the less than 200 tons the previous year. Notably, Moroccan farmers, entering the Saudi market only three seasons ago, have consistently multiplied their sales volumes, witnessing a sevenfold increase over the last two seasons. In the current season alone, Moroccan blueberry sales generated nearly $3 million in export revenue.
Saudi Arabia, ranking 38th among the world’s largest blueberry importers in 2022, has experienced a steady growth in imports, nearly tripling over four years. The nation imported over 1,100 tons of berries from 16 countries in the current season.
Traditionally, South Africa, Peru, the USA, and Mexico were the primary blueberry exporters to Saudi Arabia, with the leading position changing hands in recent years. Morocco’s ascent to the top supplier position in the MY 2022/23, surpassing Peru and South Africa by a considerable margin, is noteworthy. Moroccan blueberries constituted 43% of Saudi Arabian imports, reaching over 80% in peak months from January to May.
Morocco holds the seventh position among the world’s largest fresh berry suppliers and fourth in cultivated blueberry exports, as of 2022. In the MY 2022/23, Moroccan berries penetrated 37 foreign markets, and blueberries climbed to the second position in export revenue in the first six months of 2023, trailing only tomatoes.